I’ve long asked why we need to know via Facebook minutiae like a school bus caused a delay in someone's commute. Now we're supposed to watch live video of it on Meerkat or Periscope?
In a related note, 85% of mobile sharing happens on Facebook, per ShareThis.
I’m a couple of weeks away from saying that I was so unconnected before Apple Watch. Well, not exactly.
According to Nielsen, 146 million watched video on the Internet, and 164 million people used an app/web on a smartphone in the fourth quarter of 2014.
An unwanted promoted tweet says "goodbye to clutter". What irony.
Mobile devices generate 25% of all digital travel transactions in the U.S., Criteo says.
Drexel University has installed an iPad rental vending machine for students, library card holders.
Slightly over a third of smartphone buyers in the past three months were first-timers, Kantar reports.
The activity that more smartphone users do than any other? Apps? No. Web? No. Picture taking? No. Text message? You got it, per Pew.
61% of ESPN’s visitors are mobile only. There will be tons on the ramifications of this for marketers in my upcoming book, The Art of Mobile Persuasion.
The New York Times will publish “one-sentence stories” on Apple Watch.
To those who readily lead with mobile first, advertisers spent $1.13 billion on TV ads during March Madness.
Only 27% of marketers have bought mobile ads programmatically: IAB.
An eMarketer report estimates that global mobile ad spending will rise to $100 billion by 2016, a 400% increase from 2013.
For every $1 spent on the mobile web, $3 is spent via apps.
I appreciate the Facebook-suggested post from seniorpeoplemeet.com. She needs a boyfriend. I need better targeting.