Maybe politicians can live and learn. As you may know, Republicans have been slow to use mobile to engage constituents and to raise funds, not to mention post tweets (22 approvals were reportedly needed before a Mitt Romney campaign tweet could go live in 2012).
So it’s notable that early GOP presidential hopefuls, including Jeb Bush, are using the new video app Meerkat. Meanwhile, Ted Cruz is using SMS to mobilize voters and raise funds.
Apple Store employees are reportedly being trained to give fashion advice for the Apple Watch launch. I guess that we’ll hear things like, “Wear lots of blue with a big logo on your shirt.”
WhatsApp messages sent every day now exceeds the number of standard texts.
Home Depot’s mobile app helps customers find 35,000 SKUs when visiting a store. Lowe’s has a similar program.
In the U.S., TNS projects 28% will use mobile to buy online in 2015, up from 22% in 2014.
Advertisers will spend $3 billion in the U.S. this year trying to get you to install mobile apps, per eMarketer.
Only half of app makers spend any money on security: IBM.
New York Giants coach Tom Coughlin has an iPhone but only knows how to text. "I don't trust the lady in GPS. Don't trust her."
75% of traffic for Pinterest comes from mobile: eMarketer.
In 2002, no one sent videos/photos via text message in America. In 2013, more than 10 billion were exchanged monthly: CTIA.
App Yik Yak has built geofences around 100,000 high schools in the United States to clamp down on cyber-bullying.
85% of the world's transactions are still made with cash: MasterCard.
A network of Bluetooth beacons will soon guide the blind through the London Underground: Wired.
HTC will give you a new One M9 smartphone if your M9 cracks or falls into the can.
Mobile video is 6.5X more effective than mobile display, per new research from the Mobile Marketing Association.