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Jeff Hasen

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Notes From A Mobilized Marketer - Selfies and the Long Arm of the Law

To “hide” a selfie stick, an author named Mansoon purportedly bought two prop hands on Amazon, modified them and his clothes, and went into the world with the most ridiculously-looking selfie enabler that you will find. Since selfies are illegal in London, South Korea and elsewhere, I wonder if Mansoon will escape the long arm of the law.

Brands spend $3.04 to drive a single download of their mobile app; consumers use 70% of their downloaded apps once if ever, per Forrester.

Today, 90% of young adults use social media, compared with 12% in 2005.

Tweet from Fast Company: “In honor of #WorldToiletDay, how the most successful people poop at work: http://buff.ly/1MEGBKP”. I read that as how many people successfully poop at work.

eMarketer says that businesspeople are looking for short bursts of info on smartphones they need right then. Me – businesspeople or all people?

38% of job-seekers using smartphones had trouble entering a large amount of text on applications: Pew.

Also, 47% of people who used a smartphone in a job search accessed content that didn't display properly. Hello. It's 2015. A web site optimized for mobile is a must.

The YouTube Kids app hit 10 million downloads and expanded overseas.

Selling smartphone data that connects consumer demographics with locations will be a $79 billion business by 2020, according to Accenture.

850 apps are downloaded ever second from Apple’s App Store.

Dunkin Donuts has introduced mobile ordering.

The stat is a bit old but telling even today -- four apps in Google’s Play Store had been downloaded between 1 billion and 5 billion times as of September 2014 — Google Maps, Gmail, Google Play Services and YouTube, according to Pew. All four of these apps, however, are required downloads for all Android devices.

Seven apps — Facebook, Google Play Books, Google+, Google Search, Google Text-to-Speech, Google Street View and WhatsApp — had been installed between 500 million and 1 billion times. All were required downloads except for Facebook and What’sApp.

Tagged with selfie stick, Facebook, WhatsApp, Google, Pew.

November 22, 2015 by Jeff Hasen.
  • November 22, 2015
  • Jeff Hasen
  • selfie stick
  • Facebook
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  • Google
  • Pew
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Jeff Hasen

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  • Jeff Hasen
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    The post-COVID 19 digital & #mobile experiences consumers value most - my new post on gaps between services custome… https://t.co/GjVD6TRgmM
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