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Jeff Hasen

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Notes From A Mobilized Marketer: The Erase Your Flaws Edition

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I’m loving the sound of an app that "erases my flaws". My wife is loving it more. No more grumbling about yard work or errant tee shots, plus I’ll no longer tell bad jokes.

My first moments with Google Now on my iPhone tell me that this should have been Siri Then and Now.

One in five paid search clicks going to mobile, according to new stats. When it will become 50 percent online, 50 percent wireless?

Commenting on the iPad, Bill Gates said that there are "a lot of frustrated users" who “can't type, can't create documents, don't have Office there.” Surely, there are some. How big of an issue this is can be debated.

Wording win of the week? How not to be a Google glass-hole.

“Build an app for a person who has never used a desktop computer because they are coming soon,” says a Walmart executive. Mobile shrinks the technology divide.

The person who downloads Apple’s 50 billionth app will get a $10,000 gift card for App Store -- to start on next 50 billion.

Facebook is offering users more ways to hide mobile ads. It fact, it claims a targeting tool keeps "x-out" rates down by 15 percent.

Disney announced a new mobile app called Story. Take photos and videos and turn them into stories.

From Google’s Eric Schmidt: Every two days now we create as much information as we did from the dawn of civilization up until 2003.

I read a story that said that the advent of digital music "forced musicians to be marketers".  As with all marketers, some made it, some didn't.

Three out of the 4 biggest revenue generators on the non-game app Google Play charts are messaging apps.

I’m a big believer in text programs, but question whether consumers will text in off Schick print ad, then give name, email and address for a free disposable razor.

​

May 6, 2013 by Jeff Hasen.
  • May 6, 2013
  • Jeff Hasen
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Jeff Hasen

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  • Jeff Hasen
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    Oct 5, 2020, 7:39 AM
  • Jeff Hasen
    The post-COVID 19 digital & #mobile experiences consumers value most - my new post on gaps between services custome… https://t.co/GjVD6TRgmM
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  • Jeff Hasen
    RT @MattLockmon: My friend @206andrew is looking for a community specialist to work on his team and manage @tableau's community hub… https://t.co/10Evg95bhS
    Sep 30, 2020, 12:36 PM
  • Jeff Hasen
    RT @wearesinch: COVID-19 has changed the rules of mobile engagement - maybe forever. We just released our brand new report reveal… https://t.co/xSyg5PO600
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