Two Teachers In the Family -- For a Day

My brother is the teacher in the family and one of the best in the business (check out the quality at I once tried to compliment him by saying that he’s twice as smart as me. “That doesn’t say very much,” was his retort. Today I could relate to his satisfaction in mentoring. For some reason, my comments in Mobile Marketer on common mistakes made in SMS marketing struck a chord with several who reached out to me to say thanks for sharing valuable lessons. The piece is here including my comment that “choosing (a mobile vendor) purely on price will likely lead you to the guys in a garage who started a firm last Thursday. “ If you have time, please let me know what you think.