Mobile And, Not Mobile Or, In Today's Marketing Times

Peggy Anne Salz and I, among many others, have long evangelized for the use of mobile to drive sales, engagement, and loyalty. It always was mobile AND, not mobile OR. In this new podcast episode, we discuss emerging tech and findings from my The Art of Digital Persuasion book. https://webmasterradio.fm/episode/why-marketers-must-master-the-art-of-digital-persuasion