• Blog
  • About
  • Speaking
  • Books
  • Mobile Education & Training
  • Professional Services
  • Contact

Jeff Hasen

  • Blog
  • About
  • Speaking
  • Books
  • Mobile Education & Training
  • Professional Services
  • Contact

Notes From A Mobilized Marketer - What's Really Behind The Disney Ban on Selfie Sticks?

Disney has banned selfie sticks from its theme parks. It sites safety. I wonder if it is because it is running a Mickey Mouse operation.

Search queries via smartphones and tablets are nearly 29% of total search volume, per comScore.

Says Marty Cooper, considered by many to be the father of the modern mobile phone era: "It’ll take a couple of generations before we fulfill the real promise of what a cell phone is.”

Click-through rates for mobile ads have increased 27% year-over-year for tablets and 26% for smartphones, according to Adobe.

Only 9% of marketers have increased their mobile budgets more than 50 percent over the past two years, the IAB says.

Mondelez has made a bet on video-driven commerce on Facebook, which will have 3 trillion video views this year.

14% of seniors used the Internet in 2000. 58% do so today. A new Pew report shows more evidence that the technology generational divide is shrinking.

54% conduct mobile bank while at work and 17% do so while on a date, according to a survey conducted for Chase.

Another report, this one via a Harris poll, says that 46% of banking customers who use smartphones to conduct business do so from their bedroom.

44% of airlines are expected to use beacons by 2018 primarily to help with baggage tracking: Swirl.

6% of smartphone video viewers never watch television: On Device Research.

In a related note: smartphone video viewers worldwide are most likely to watch between 8 p.m. and 11 p.m., eMarketer reported.

Car buyers on mobile are more likely to look at a specific car model and at local inventory listings, according to new research from Edmunds.com. 79% of its mobile visitors research at least one specific car model on the site, as opposed to 65% on desktops or laptops.

June 28, 2015 by Jeff Hasen.
  • June 28, 2015
  • Jeff Hasen
Newer
Older

Jeff Hasen

Mobile CMO and Author
  • Blog
  • About
  • Speaking
  • Books
  • Mobile Education & Training
  • Professional Services
  • Contact

Powered by Squarespace.  Content is for demonstration purposes only.