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Jeff Hasen

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Notes From A Mobilized Marketer - What's Really Behind The Disney Ban on Selfie Sticks?

Disney has banned selfie sticks from its theme parks. It sites safety. I wonder if it is because it is running a Mickey Mouse operation.

Search queries via smartphones and tablets are nearly 29% of total search volume, per comScore.

Says Marty Cooper, considered by many to be the father of the modern mobile phone era: "It’ll take a couple of generations before we fulfill the real promise of what a cell phone is.”

Click-through rates for mobile ads have increased 27% year-over-year for tablets and 26% for smartphones, according to Adobe.

Only 9% of marketers have increased their mobile budgets more than 50 percent over the past two years, the IAB says.

Mondelez has made a bet on video-driven commerce on Facebook, which will have 3 trillion video views this year.

14% of seniors used the Internet in 2000. 58% do so today. A new Pew report shows more evidence that the technology generational divide is shrinking.

54% conduct mobile bank while at work and 17% do so while on a date, according to a survey conducted for Chase.

Another report, this one via a Harris poll, says that 46% of banking customers who use smartphones to conduct business do so from their bedroom.

44% of airlines are expected to use beacons by 2018 primarily to help with baggage tracking: Swirl.

6% of smartphone video viewers never watch television: On Device Research.

In a related note: smartphone video viewers worldwide are most likely to watch between 8 p.m. and 11 p.m., eMarketer reported.

Car buyers on mobile are more likely to look at a specific car model and at local inventory listings, according to new research from Edmunds.com. 79% of its mobile visitors research at least one specific car model on the site, as opposed to 65% on desktops or laptops.

June 28, 2015 by Jeff Hasen.
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Jeff Hasen

Mobile CMO and Author
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  • Jeff Hasen
    RT @jeffhasen: The post-COVID 19 digital & #mobile experiences consumers value most - my new post on gaps between services custome… https://t.co/GjVD6TRgmM
    Oct 5, 2020, 7:39 AM
  • Jeff Hasen
    The post-COVID 19 digital & #mobile experiences consumers value most - my new post on gaps between services custome… https://t.co/GjVD6TRgmM
    Oct 4, 2020, 12:14 PM
  • Jeff Hasen
    RT @harrison3: "About half of us don’t trust public spaces ... And that’s not changing any time soon. But there’s more bad news. T… https://t.co/2hlqn64NVt
    Oct 1, 2020, 5:24 PM
  • Jeff Hasen
    RT @MattLockmon: My friend @206andrew is looking for a community specialist to work on his team and manage @tableau's community hub… https://t.co/10Evg95bhS
    Sep 30, 2020, 12:36 PM
  • Jeff Hasen
    RT @wearesinch: COVID-19 has changed the rules of mobile engagement - maybe forever. We just released our brand new report reveal… https://t.co/xSyg5PO600
    Sep 29, 2020, 7:52 AM

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