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Jeff Hasen

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Notes From A Mobilized Marketer - The Smartphone Turns 20 And No Longer Connects To Fax Machines

The world’s first smartphone just turned 20. Yes, there was a smartphone before the iPhone.

The IBM Simon wasn’t called a smartphone, but it did feature software apps. It could also be linked to a fax machine. Young ‘uns, consult Wikipedia or a history book if you have never heard of a fax machine.

It was amusing to see some tech sites diss TMZ for showing and hyping supposed bogus iPhone 6 photos. Of course, hunting for clicks, the same sites went that route themselves.

Headline: Researchers Say They Can Charge a Phone With Ambient Sound. Me: consumers need a compelling reason to upgrade. A device that constantly has power is meaningful to many.

Half of Facebook and Twitter users get news on those sites, Pew reports. It was on Twitter that I learned about the deaths of Robin Williams and Michael Jackson, not to mention the ultimate fate of Osama bin Laden.

More than one in three seniors in the U.S. will make a digital purchase this year, eMarketer tells us.

Travel "deals" on Twitter remain a head-scratch - who do you know who will head to Ho Chi Minh on Friday as result of Wednesday night "offer"?

How many times are Promoted Tweets repeated? I wasn't interested the first, fifth or 20th time.

Real value - Google Now for Android shows alternate flights when yours gets delayed.

Lookout Mobile Security nabbed $150 million in funding. As was the case with PCs, consumers will be slow to protect their devices. This is an Enterprise play for now.

Apple supposedly wants to be a “hub” of health data and is in talks with top hospitals. Tracking will soon be more robust than calorie counts and steps taken.

More than half of 18- to 24-year-olds say they "never" unplug from technology, according to eMarketer. We at least have that in common.

 

Tagged with smartphone, apple, Google, twitter, Facebook.

August 17, 2014 by Jeff Hasen.
  • August 17, 2014
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Jeff Hasen

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  • Jeff Hasen
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