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Jeff Hasen

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Notes From A Mobilized Marketer - "Grandma is Packing" Edition

Overheard on a flight - a grandma frantically searching, then finally finding her mobile phone. Her grandson then told her to stick it in a pocket. She said she would put it in her bra. True story.

Do you remember when the only option for reaching out was landline calls? Now 1.4 billion minutes are used on Skype every day.

More than 70 percent of seniors use the Internet every day. It is helping drive smartphone penetration.

Google’s Nexus tablet reportedly will be unveiled next week. Will consumers buy on brand alone? No.

Nokia’s 41 megapixel 808 PureView camera phone comes to the U.S. for an unlocked price of $700. That’s dollar per wrinkle for some headshots.

I find it curious that LG exits hot tablet industry, but continues to make refrigerators. But not your grandpa’s appliance. A Wired story talks about mobile users receiving texts when the fridge is out of beer.

The bullish sentiment for mobile video at the Mobile Marketing Forum contrasts with what some told me in Mobilized Marketing. In the U.S, we mostly commute with our cars, not mass transit. That’s an inhibitor for use, plus there are issues around carrier capacity and cost.

The Federal Communications Commission will review mobile phone radiation guidelines. There is no proof of danger. Beware of hysteria headlines.

Christina Aguilera is among the celebrities pushing a QR code campaign to boost voter registration of young people in 2012.

Sign of the apocalypse - Twitter airs first TV spot. Why? Easy. 46 percent of time spent with media involves TV – twice the second place finisher (Web).

Tagged with Nokia, mobile web, smartphones, tablets.

June 20, 2012 by Jeff Hasen.
  • June 20, 2012
  • Nokia
  • mobile web
  • smartphones
  • tablets
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Jeff Hasen

Mobile CMO and Author
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  • Jeff Hasen
    RT @adambrotman: This infographic from @monetate on data-driven personalization, targeting and loyalty is spot on. http://t.co/pPijfi0eCc
    about 17 hours ago
  • Jeff Hasen
    Are #smartphones making us dumber? http://t.co/LKFG3cYpup me: more an opinion on multitasking. Would say more, but am conducting orchestra
    about a day ago
  • Jeff Hasen
    RT @FastCompany: An interesting question: "Would you rather have 100 new friends in your social network, or $100?" http://t.co/0gdV1hhzYv
    about a day ago
  • Jeff Hasen
    Examples of winning #smb #content #marketing programs using "mobile? Would welcome opportunity to feature in posts, teaching sessions.
    about a day ago
  • Jeff Hasen
    Using a low-end #smartphone for some testing. Perspective on the complaints we have with the better models.
    about a day ago
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